10years header

Celebrating 10 Years of the Diana F+

Inspiring the analogue community the world over, Diana F+ has doused our dreams in dazzling lo-fi lovability for ten tremendous years. And now it’s back with a brand new look. Inspired by classic 1960s American diners, our darling new Diana F+ 10 Years of Diana Edition comes in a gorgeous matte red and pastel blue design, complete with a rockin’ retro gold lens.

Shop Now


Diana square

Introducing the Diana Instant Square

Shake off expectations and let the Diana Instant Square fill your frame with unpredictable beauty. There’s no re-take, no post-production polishing — just the beautiful lo-fi magic of the original Diana sprinkled on square format instant film. With interchangeable lenses and experimental features, it’s built to let your creativity run wild. And for a limited time only, you can save up to a huge 35% on our brand new invention! Back the Diana Instant Square on Kickstarter now.

Pre-order now →

Square samples


Get a little taste of the magic with these gorgeous galleries